Live 5 Gaming strikes content deal with 888casino

Live 5 Gaming, one of the United Kingdom’s leading online casino content creators, has inked a partnership with 888casino, a subsidiary of the gambling powerhouse 888 Holdings.

The content partnership will see the operator hosting a selection of slot titles including some of Live 5’s future releases. This is a strategic move for the Staffordshire-based developer as it increases its reach significantly.

Players at 888casino will now be able to enjoy Live 5 online slot games such as Cleopatra Queen of the Desert, Wild Gods of Egypt, Wolf 81, Minotaur, Fruit and Nut, and Lucky Golden Clover and many more.

Lloyd Butler, CEO of Live 5 Gaming, welcomed the development, saying: “This is a big deal for us and marks our arrival as a major provider of premium online casino content to the biggest operators in the business.”

“888casino is one of the world’s leading online casino brands, renowned for using its sophisticated AI technology to create fun, fair and safe gaming and betting experiences for players. We are very excited that our games are now a part of 888casino’s platform, which marks a big moment for the entire Live 5 team.

“Each of our slots have been designed to capture the imaginations of players through striking design and powerful sound, which we combine with engaging gameplay and innovative features like Lightning Lines and ReelzUp.”

Talya Benyamini, VP B2C Casino at 888, expressed enthusiasm at the quality of titles that would be added to the company’s game offerings with the Live 5 partnership.

“Adding dynamic and exciting slot games, like the ones created by Live 5, to our existing portfolio of high-quality games is a key part of our product and content leadership strategy at 888,” she said.

“We believe these games, known for their design and sound, will enhance our offer and support our mission to create unique experiences for our players. We look forward to working with the Live 5 team as we integrate more of its content in the months ahead.”