BetMGM debuts Detroit Lions-themed online slot game
BetMGM has built on its long-standing history with Michigan’s sole NFL franchise with the launch of its Detroit Lions Deluxe slot game in the Wolverine State.
This was largely made possible as BetMGM became the sports team’s first official betting partner in September 2020, following the legalisation of sports betting in the state in 2019. The partnership afforded the operator access to co-branded assets on team broadcast programming, digital marketing assets, as well as in-stadium promotions and signage.
The game, developed by Everi Digital, is a classic three-reel virtual slot with a progressive jackpot feature that promises a huge payout for players. Players hit the jackpot when they get the Detroit Lions logos. The game allows for a minimum bet of $2.25 and a maximum of $6.75. To hit the jackpot, the player is required to place the maximum bet.
“We are thrilled to continue to expand our relationship with the Detroit Lions as we bring another great title to our list of Lions branded games. BetMGM continues to set the standard for casino games in the state of Michigan and we are excited to continue to develop great games for players in the state,” commented Oliver Bartlett, Director of Gaming at BetMGM.
Expressing a similar sentiment, David Luchesse, Executive Vice President of Sales, Marketing and Digital at Everi, added: “Our partnership with top-tier iGaming operator BetMGM has enabled the delivery of high-performing content across North America. The LIONS DELUXE slot game reinforces our commitment to providing award-winning gaming content to online players in Michigan, including our progressive jackpots which are featured in this exclusive Detroit Lions game. This new progressive game also adds to our Digital catalog of over 50 distinct titles, all housed and delivered via our proprietary Spark Remote Game Server™.”
The Detroit Lions slot game is BetMGM’s latest addition to its expansive portfolio of progressive jackpot slots.