New Hungary gambling site Grand Casino signs deal with Betsoft

BETSOFT Gaming has signed a long-term contract with Hungarian online operator Grand Casino.

This means Grand Casino, which is one of two government backed online casinos in Hungary, will stock Betsoft’s AAMS-certified games, which includes titles from the award winning Slot3 collection.

Grand Casino is newly-launched as an online gambling destination, but the brand will be familiar to those in Hungary as it shares its name with its parent group and its land-based casino.

This existing relationship was crucial in Golden Casino being given approval from the country’s governing body, which have a tight control on new entrants to the online gambling space.

Account Manager at Betsoft Aaron Axisa said Golden Casino was a testament to the quality people behind it.

“With a team of international iGaming veterans, supported by more than twenty years of land-based experience at the group level, Grand Casino recognises the importance of not just acquiring new players, but keeping existing ones engaged,” he said.

“At Betsoft, we believe strongly in rewarding players with exciting experiences they will not find anywhere else, so we are thrilled to be able to work towards this shared goal with a partner who shares our principles.”

The deal with Betsoft will mean Golden Casino will integrate new AAMS-certified games as they are released.

“We have a cast-iron commitment to creating the best possible player journey, through continuous product innovation,” Grand Casino Chief Marketing Officer Shanta Segabon said.

“As early entrants to a new market, our success will be determined by two factors: how well we satisfy and retain players, and our ability to partner with first class content providers like Betsoft.”